More Buy-In = Better Marketing. In a guest post by Kathy Dempsey, read about the 2020 PLA panel session, The Marketing Value Proposition: Why Buy-In Makes All the Difference. Panelists shared strategies for helping library staff to understand the value of marketing and to support that work, even when it's not part of their jobs.
Library Storytimes during COVID-19 – a Different Kind of Connection. In part one of a two-part series, Saroj Ghoting, early childhood literacy consultant, looks at ways to adjust storytimes for virtual engagement. While virtual interactions are not the same as meeting face-to-face, this is a time to explore what works well in an online environment, what we can capitalize on, and what we can learn for the future.