Say you’re doing a web search on something like the flu. The next thing you know, an ad for a flu remedy pops up on your web browser, or your video streaming service starts playing a commercial for Tylenol.
The content of those ads is no coincidence. Digital ads are able to follow people around the Internet because advertisers often place invisible trackers on the websites you visit. Their goal is to collect details on everywhere you go on the Internet and use that data to serve targeted ads to your computer, smartphone and connected television. (New York Times article...) Comments are closed.
|
AuthorJohn's collection of tech tips, trends, and training for NFLS librarians Click to set custom HTML
Archives
December 2018
|
Vertical Divider
|
Online Resources
Vertical Divider
|
Vertical Divider
|