Brown County Library's National Library Week story collection campaign successful

www.browncountylibrary.org/bcl-story

Brown County Library's goal for its National Library Week story collection campaign was to collect 100 Brown County Library stories to then be shared on social media, with donors, and be the focal point of library initiative campaigns.

​It also wanted to encourage patrons by giving them an incentive to win Brown County Library logoed items.

The library's multi-faceted campaign included:

---

• Online & Paper Story Submission Forms
• Eblasts via Constant Contact
• Social Media Posts
• Bookmarks

• Flyers with Designated Display Area
• Digital Monitors
• News Release
• Ad in Local Community Newspaper

Brown County Library's National Library Week story collection campaign collected 116 Brown County Library stories! Most of the stories were submitted through the online submission form and three random winners were picked and received a Brown County Library logoed tote bag and coffee cup.

The library is excited to start sharing these moving stories with its community. Its National Library Week story collection campaign was the most successful story collection campaign it's had so far. The library will use it as a building block for upcoming campaigns.

For an in-depth campaign recap, download the file below.

Brown County Library 2022 NLW What's Your Library Story campaign recap.pdf
File Size:	1212 kb
File Type:	pdf

Download File

---

Thanks to Susan Lagerman, Community Engagement Manager at Brown County Library, for contributing the information for this post.