Wednesday, November 20, 2019 | 1-2 p.m. Central
Learn how outcome data can be used to guide programming changes, strategic planning, communication, advocacy, or new funding requests. REGISTER NOW!
This webinar is open to everyone. PLA’s Project Outcome is a free online toolkit designed to help public libraries understand and share the impact of their programs and services by providing simple surveys and an easy-to-use process for measuring and analyzing outcomes. Learn more at www.projectoutcome.org. Below are the headlines from the latest 📣 Nic News Weekly newsletter.
Attention Library Marketers: Here's a great blog post from Super Library Marketing that points out four (or five) marketing myths when it comes to library marketing.
Marketing is a fast-paced and ever-changing field; so what may have worked in the past may not work so well now. Here are the myths listed:
Below are the headlines from the latest 📣 Nic News Weekly newsletter.
Keyword: Accessibility
If you're looking for tips on making your website more accessible, the WebAIM Newsletter is a great place to start. WebAIM (Web Accessibility In Mind) is a non-profit organization based at the Center for Persons with Disabilities at Utah State University. Its mission is to empower organizations to make their web content accessible to people with disabilities.
The September WebAIM newsletter has a few topics that really stood out: Below are the headlines from the latest 📣 Nic News Weekly newsletter.
HubSpot published this great Facebook Marketing Cheat Sheet - which libraries can use to make the most of Facebook marketing. The list is divided into three main categories depending on your goals for using Facebook:
* Post at the best times for your audience. * Post your best blog content. * Remove links from your post copy. * Make sure your images are properly formatted. (Here's a great guide to keep handy.) * Use Facebook Insights. * Schedule posts in advance.
Below are the headlines from the latest 📣 Nic News Weekly newsletter.
Below are the headlines from the latest 📣 Nic News Weekly newsletter.
Below are the headlines from the 08/30/2019 - 📣 Nic News Weekly newsletter.
If you found this tip helpful, and would like more library-relevant, marketing-related tips, please:
Below are the headlines from the 07/05/2019 - 📣 Nic News Weekly newsletter.
Below are the headlines for the 06/28/2019 - 📣 Nic News Weekly newsletter.
Facebook has announced the addition of 22 new digital marketing training courses as part of its free Facebook Blueprint education platform. The new Blueprint courses will be available at facebook.com/blueprint at the end of the month. One module that is particularly valuable for libraries is Get Started with Events, which shows you how to use Facebook to create, share, and promote events. Even the experienced Facebook user is likely to pick up some great tips to make their next library event or program really stand out! Looking for more tips on effectively marketing your library? Be sure to check out the Marketing category on the right for handy tips and tricks you can use on the library's social media page, website and more! NFLS member libraries are also encouraged to reach out to the NFLS marketing contact for additional assistance, training, or answers to questions regarding library marketing and communication needs.
TechSoup is hosting a webinar, 5 Things Every Nonprofit Needs to Consider About Its Website, on Tuesday, April 23, 2019. This webinar will walk you through five things that every nonprofit should consider about its website and will give practical advice on how to make yours better.
Reminder to NFLS member libraries: For assistance with your library's website (big or small), please contact Lori Baumgart. She is the new Marketing, Communications and CE Specialist at Nicolet Federated Library System and is ready to help!
Learn more about how the NFLS staff can assist your library at http://www.nfls.lib.wi.us/who-to-contact.html. |
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